All in all the Itria Valley covers a small area in central Apulia that extends across the provinces of Bari, Brindisi and Taranto and we would say that it is the most attractive part of Apulia; rich in nature, steeped in history and brimming with character. You can also find a myriad of vineyards that produce excellent white wine such as the Locorotondo DOC and Martina Franca DOC.
Apulia and its Itria Valley especially is a playground for discovery. Since it is less known than many other parts of Italy, you will also find more space, less crowds and better prices for accommodation and dining out in general. That saying, it lacks in nothing, and when you journey around this area, you will stumble from one gem of a town to another, with wonderful natural landscapes and breathtaking sea views in between.
You'll find a coast characterized by sandy beaches, with high sand dunes that protect pristine nature reserves. You can enjoy a small sandy beach with the clearest water in the town of Monopoli, and then a long white sandy beach a bit further along the coast in Il Capitolo. Head further north to Polignano a Mare and you will find beautiful rugged rock formations from where you can swim and snorkel in the azure blue sea. You can even hop over to the Tremiti islands a bit further up the coast, which form part of the Gargano National Park and offer a beautiful coastline and clean sea water.
The area is famous for its cone shaped houses that are found all over the Itria Valley and especially concentrated in the town of Alberobello which has been included on the UNESCO World Heritage list since 1996. You can also see many trulli houses in the whitewashed town of Ostuni which is a site to behold in itself. You can find a good choice of trulli houses in our collection of accommodation in Apulia, especially in Alberobello, Castellana, Grotte and Fasano.
Here you can also find many wonderfully grand manor houses that are known as 'masserie' made out of white stone and dating from the 1700 - 1800s. Many of these have been restored today and turned into fine and authentic accommodation, often with restaurants and beautiful gardens and are in very natural settings surrounded by olive groves and other fruit trees.
You can really go to town with an activity holiday here in the Itria Valley and enjoy activities such as cycling, golf, hiking, diving, surfing and horse riding. You can ride bikes along the cycling route which crosses the Itria Valley and also covers 250 km across Apulia, Basilicata and Campania. It runs through vast unspoilt areas and along the Sele-Calore one of Europe's longest aqueducts between Campania and Apulia. Other fun here includes the Festival della Valle d'Itria which is held annually in Martina Franca the heat of summer months of July and August with music, poetry and theatre arts and is an interesting time to visit.
Search through our handpicked catalogue using the search engine above and you will find many great accommodation choices in the most beautiful towns in Apulia's Itria Valley with so much to discover. Feel free to ask our Apulia travel experts for advice by either email using the contact link at the top of the page, calling us on the phone number to the right, or use the chat option on the bottom left of the page.