Bernalda is situated 40 km from Matera and the town’s well-known Sassi.
Today town mostly lives from agriculture. On its 123 km² of land they grow tobacco, wine and oranges, which are often processed by local companies.
The ruins of the ancient city of Metaponto are nearby.
The history of Bernalda isn't as old as many others in the region, but we do know that the town got it's name back in the late 15th Century when the secretary of King Alfonso II of Aragon - Bernardino de Bernaudo - entered the city. It was around this time that the cities main church and castle were built and both of these buildings exist today as main attractions.