Alba is big enough to find everything you need, but small enough (with around 30,000 residents) to have a nice town feel rather than a frenetic city atmosphere. Here you will find many wonderful restaurants and several small local markets and the culinary atmosphere is really special. It is also home to one of the famous Ferrero Rocher chocolate factories.
Here you stay in the charming town of Alba and the centre of the valley know as the cultural heart of the wine region of Langhe. The town is noted for its numerous medieval palaces and towers, its castle and is a good starting point if you wish to explore Langhe Wine district and its many cosy wine towns and villages and stunning vineyard countryside.
Alba offers many opportunities for shopping, with a wide selection of shops including the pedestrianized Via Vittorio Emanuele (note that most shops are closed on Mondays, and also many great restaurants). Do not miss a visit for example to these two excellent restaurants - Aldente Trattoria Italiana, Via Pertinace, and La Bottega del Vicoletto in the small street Via Bertero. The menus offer a wide selection of Piedmontese dishes, not forgetting the famous truffles of the region during late autumn.
Saturday is market day in the old Alba town: You'll find everything - clothes, shoes and food stalls amidst historic buildings and medieval towers. The town is famous for the white truffle and a festival is held in October in honour of this precious commodity. Alba is also a historical city, with its beautiful buildings and a genuine atmosphere.
From Alba, you are perfectly placed to discover the many wonderful wine towns and delightful rolling hills and vineyards nearby. For a start La Morra just 12 km away is where the most exquisite Barolo wine is produced. The actual town named Barolo is also only 12 km away, and in and around the town you'll find much opportunity to take a wine tour. The Barolo DOCG, Barbaresco DOCG, Barbera DOC, Dolcetto DOC, Roero DOC, Verduno DOC and Nebbiolo d'Alba DOC are all produced just beyond the town's borders, making this a wonderful place to enjoy expressive red wines.
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